365 Objects Of Design

Sofa Sale and Eco Credentials

22nd January 2020
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As regular readers will know I have worked with Love Your Home for many years now and I often tell you about what they are up to. This year they have offered to extend their sale period to you for an extra month and increased the discount as a treat to loyal Mad About The House readers. And I thought it might also be timely to tell you about their eco credentials because, as I wrote in my Do Less Harm directory, so many companies don’t like to talk about it for fear of being shouted at for not doing enough.

mid century modern arm chair from love your home

Noah: mid-century modern arm chair from love your home also comes without the buttonback

I have spoken about this at length with the founder Leigh Harmer and know that he is constantly on the quest to do more and find better solutions (understandably he doesn’t want to talk about them until he has found answers).

However, he did tell me that he chose his velvet mill in Italy because the factory is solar-powered. In addition to that all the wood that Love Your Home uses is, of course, FSC certified and comes from sustainable forests in Austria. Love Your Home is also carbon neutral and works with Forest Carbon to plant trees and offset 100 per cent of their carbon dioxide emissions.

the hepworth collection collaboration between living etc and love your home

the hepworth collection collaboration between living etc and love your home

Their showroom in Surrey, which you can visit to touch and sit on their sofas (you will be collected from the train station in their electric car) is powered by wind supplied by Green Energy.

For that reason I felt it was completely appropriate to tell you about their sale for today’s Wednesday Ad break. Also have a look at some of these.

the hepworth collection collaboration between living etc and love your home

the hepworth collection collaboration between living etc and love your home

The Hepworth is part of their collaboration with Living etc and the cream bouclé upholstery is completely on trend although I appreciate it’s quite a bold colour choice. So I have shown it in a more classic navy (Pantone colour of the year) for those of you who daren’t contemplate cream soft furnishings.

Staying with cream though and the long pile wool covered Isaac – seeing as it’s suddenly turned incredibly cold (a relief to finally see proper January weather) just the thought of curling up on this is making me feel better. Or the Noah, a modern take on the classic mid-century modern chair. Shown again in cream, not just for the theme of this page but also because when you shop online you can see things so much better in the paler colours. If I want a black jumper I will also look at the pale yellow and blue versions because the detail is much clearer.

the isaac bench from love your home

the isaac bench from love your home

Finally, their best-selling sofa, the Ottilie, now comes in a corner version. The slim frame means there is more seating space but it also has a deep seat. This has a clean modernist look that will fit with any period furniture you might already have.

So the sale details are 15 per cent of new orders and 20 per cent off selected fabrics as shown on the fabric page on the website, until stocks last. If the fabrics on offer do not take your fancy, there is a 15 per cent exclusive discount to readers with code MATH15 on all new orders (this cannot be used in conjunction with any other offer & is not in addition to any discounts shown). So this means you can’t add the discounts together and have 35 per cent off but you can get money off both the sofa and what you choose to cover it in.

the isaac in long pile wool from love your home

the isaac in long pile wool from love your home

Happy Shopping. I didn’t manage to run this on Blue Monday but I hope it helps with Blue January.

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  • Anna Noble 22nd January 2020 at 4:35 pm

    I have only bought their cushions, made in velvet fabric backed with linen. They are produced to a very high standard. The colour choice is large.

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